By Commerce Reporter
LAHORE: Dulha Dress House, a well-known name in men’s wedding wear, has expanded its retail presence with the inauguration of a new outlet on Mall Road, signaling continued growth in Lahore’s fashion and formal wear segment.
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The outlet was formally inaugurated by Faheem Ur Rehman Sehgal, President of the Lahore Chamber of Commerce and Industry (LCCI), in a ceremony attended by a large number of business community representatives and industry stakeholders.
Speaking on the occasion, Faheem-ur-Rehman Saigal appreciated the brand’s design standards and contribution to the local fashion ecosystem. He noted that Lahore, being the provincial capital and a commercial hub, offers significant opportunities for businesses that combine quality with innovation. He added that ventures like Dulha Dress House not only strengthen the retail sector but also contribute to employment generation.
Owner of the brand, Irfan Wahab, thanked the LCCI president for attending the inauguration despite his busy schedule. He said the company, which has been operating since 1996 from Gulberg, is now focusing on expanding its branch network across the city.
“We are steadily increasing our footprint in Lahore to better serve our customers at the local level,” he said, adding that another outlet is planned to be launched at Fortress Stadium in the coming weeks.
He emphasized that the expansion strategy is aligned with evolving consumer demand and aims to enhance accessibility while maintaining the brand’s established quality standards.
ENDS
18/04/2026
