By Commerce Reporter
LAHORE: TCL, Pakistan’s No.1 LED TV brand and the world’s No.1 Mini LED and Ultra-Large TV brand, has cemented its leadership in home entertainment by clinching five prestigious EISA Awards, Europe’s top honor for audio-visual innovation. Dominating both the Home Theatre Display & Video and Home Theatre Audio categories, TCL’s win showcases its relentless pursuit of groundbreaking advancements in large-screen brilliance and QD-Mini LED precision, now available for Pakistani consumers.
Leading the charge, the TCL 98-inch C8K earned the EISA STATEMENT TV 2025–2026 award for its revolutionary design and visuals, while the TCL 85C9K won the EISA HOME THEATER MINI LED TV 2025–2026 title, setting a new standard for cinematic immersion. The TCL 75C7K was named EISA FAMILY TV 2025–2026 for its blend of clarity and smart functionality, and the TCL 55C6K took home EISA GAMING TV 2025–2026, a must-have for next-gen gamers. Rounding out the accolades, TCL’s Q65H Soundbar earned the EISA BEST BUY SOUNDBAR 2025–2026 award, delivering theater-quality audio at unbeatable value.
TCL 98C8K: EISA “STATEMENT TV 2025-2026”
Chosen as EISA STATEMENT TV 2025–2026, the TCL 98C8K sets a new benchmark in large-screen excellence with TCL’s industry-first architecture and premium materials, featuring a Virtually ZeroBorder display for maximum immersion. Its upgraded CrystGlow WHVA panel delivers a 7,000:1 contrast ratio, 0.5% low-reflection film for reduced glare, and a 40% ultra-wide viewing angle. Combined with TCL’s All-domain Halo Control Technology, it ensures precise light and shadow control with exceptional brightness, contrast, and detail in every frame.
TCL 85C9K: EISA “HOME THEATER MINI LED TV 2025-2026”
As TCL’s flagship model, the 85C9K delivers an uncompromising cinematic experience with a Virtually ZeroBorder display and CrystGlow WHVA Panel for immersive visuals, ultra-wide viewing angles, and consistent picture quality. Powered by QD-Mini LED Technology, this Precise Dimming Series TV offers 5,184 brightness zones and 6,500 nits peak brightness for detailed light and shadow transitions, while Audio by Bang & Olufsen ensures equally stunning sound.
TCL 75C7K: EISA “FAMILY TV 2025-2026”
Winner of EISA FAMILY TV 2025–2026, the 75C7K is the ultimate hub for family entertainment, combining advanced QD-Mini LED technology with stunning brightness, contrast, and color accuracy in an ultra-slim design. Powered by the TSR AiPQ Processor, it optimizes picture quality to content and preferences, while Google TV enables personalized content and smart home control. Features like Kids Profiles, Art Gallery Mode, and TÜV-certified low blue light protection ensure a safe, engaging experience for all ages.
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