By Commerce Reporter
LAHORE: Standing Committee on Integrated Marketing by the Lahore Chamber of Commerce and Industry (LCCI) successfully hosted an impactful session on “A Force for Change: The Power of Marketing.”
Read also: Dr Saleha Waqar Butt and Imran Haider made co-conveners of LCCI committee on integrated marketing
The session featured Maryam Nisar, Commercial Director at Jazz, as the keynote speaker, engaging industry leaders in a thought-provoking discussion on how marketing drives transformation and innovation.
The session, a highlight of the committee’s yearly agenda, left a lasting impact on industry professionals, with participants sharing overwhelmingly positive feedback. The event was graced by renowned guests including Max Babri, Ayub Ghouri, Khalid Chishti, Iftikhar Taj, Dr. Imad Ud Din, and Muhammad Usman Mushtaq, whose insights further enriched the discussions.
Mian Abuzar Shad, President of LCCI, has always been a strong supporter of insightful sessions like these, fostering Mian Abuzar Shad, President of LCCI, has always been a strong supporter of insightful sessions like these, fostering an environment of learning and professional growth. His encouragement and leadership continue to inspire initiatives that strengthen the industry.
The Standing Committee on Integrated Marketing, led by Convener Tariq Asmat, Co-Convener Dr. Saleha Waqar Butt, and Imran Haider, along with esteemed committee members Dr. Shahid A Zia, Ambreen Askari, Imran Amjad, Shahid Sohail Rana, Muhammad Usman, and Hamid Mirza, played a vital role in organizing this dynamic session.
The session not only brought together marketing professionals but also reinforced the importance of strategic marketing in shaping industries, fostering growth, and driving change in Pakistan’s business landscape. With thought leaders and experts under one roof, the event proved to be a valuable networking and knowledge-sharing experience for all attendees.
About the Author
